ITV took over the broadcasting of UK horse racing on terrestrial TV from Channel 4 at the beginning of 2017 and that is when the ITV Racing Tips service was launched.
Originally it was an add on to my Value Backing service but it quickly become very popular as the profits shot up and now it is a stand alone service here.
ITV Racing moved the product forward from the Channel 4 days mainly through the skills of ex Sky Sports football presenter Ed Chamberlain.
The show is in two parts with The Opening Show broadcast in the morning and the live racing in the afternoon.
The Opening Show is the ITV version of the old Morning Line Channel 4 show.
ITV have a mix of horse racing tips, discussion and features.
As well as ex jockeys Luke Harvey, Jason Weaver and Tony McCoy who will be familiar to viewers of At The Races the show also has representatives from famous racing families like Francesca Cumani and Sally Ann Grassick